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Starter Story episodes, answered: who said what and when
One post per Starter Story founder interview: the same questions asked of every episode, answered from the transcript, with the speaker and the exact second for each answer. We are not affiliated with Starter Story; links go to their original videos.
All parts
25 parts
Part 1
Voicy: 15 Questions Answered From the Starter Story Interview, With Timestamps
How a dictation app built for the founder's dad reached a self-reported $11,000 in MRR: customer, pricing, growth channels, costs and advice, each answer cited to the speaker and the second.
Part 2
Letterly: 15 Questions Answered From the Starter Story Interview, With Timestamps
How a simple speech-to-text app reached a self-reported $250,000 a month: simplicity as a feature, ad spend, team costs and advice after years of failed startups, each answer cited to the speaker and the second.
Part 3
AudioPen: 15 Questions Answered From the Starter Story Interview, With Timestamps
How a part-time founder built a voice-to-text writing app in 12 hours and grew it to a self-reported $15,000 a month: pricing, costs, his four-step playbook and advice, each answer cited to the speaker and the second.
Part 4
Supademo: 13 Questions Answered From the Starter Story Interview, With Timestamps
How an interactive demo SaaS got its first customers and reached a self-reported $250,000 a month: comparison pages, free ungated tools, demos built by hand on Reddit, and the founder's advice, each answer cited to the speaker and the second.
Part 5
SiteGPT: 12 Questions Answered From the Starter Story Interview, With Timestamps
How a solo builder grew a website chatbot to a self-reported $13,000 in MRR with no paid marketing: about 50 free tools, a seven-step keyword method, his funnel numbers and advice, each answer cited to the speaker and the second.
Part 6
Late: 15 Questions Answered From the Starter Story Interview, With Timestamps
How a social media API reached a self-reported $40,000 in MRR from Google search alone: organic pages, paid search, a five-step playbook, costs and advice, each answer cited to the speaker and the second.
Part 7
Elephas: 14 Questions Answered From the Starter Story Interview, With Timestamps
How a two-person Mac app reached a self-reported $150,000 a year: Reddit for the first $3,000 in MRR, then search content, plus the playbooks, costs and advice, each answer cited to the speaker and the second.
Part 8
FollowBuddy: 16 Questions Answered From the Starter Story Interview, With Timestamps
How an Instagram unfollower tracker reached a self-reported $20,000 a month with no ad spend: search videos made the same way every time, the four-step playbook, pricing, costs and advice, each answer cited to the speaker and the second.
Part 9
Arvow: 14 Questions Answered From the Starter Story Interview, With Timestamps
How an AI writing tool for SEO reached a self-reported $70,000 a month from YouTube alone: one long video a day, extra channels and creators, the video that changed the business, and advice, each answer cited to the speaker and the second.
Part 10
Gojiberry: 13 Questions Answered From the Starter Story Interview, With Timestamps
How a LinkedIn outreach tool went from zero to a self-reported $30,000 in MRR in four months on Reddit: the posts that worked, the eight-step account playbook, tool costs and advice, each answer cited to the speaker and the second.
Part 11
Lancer: 16 Questions Answered From the Starter Story Interview, With Timestamps
How an agency owner's internal bidding tool became a SaaS at a self-reported $10,000 a month with zero paid ads, by selling through Upwork coaches who already had the customers. Each answer cited to the speaker and the second.
Part 12
Hiro: 14 Questions Answered From the Starter Story Interview, With Timestamps
How a reporting tool sold to email and SMS marketing agencies, priced by client count, reached a self-reported million dollars in annual recurring revenue in 19 months. Each answer cited to the speaker and the second.
Part 13
Fastlane: 14 Questions Answered From the Starter Story Interview, With Timestamps
How a short-form marketing tool reached a self-reported $69,000 a month two months after launch, built on about 2,000 customer calls and a simple book-a-call button. Each answer cited to the speaker and the second.
Part 14
Outrank: 12 Questions Answered From the Starter Story Interview, With Timestamps
The 12-step SaaS playbook behind Outrank and a portfolio its founder puts at a self-reported $700,000 a month, why he runs several apps instead of one, and how Outrank grew from $20,000 to $200,000 a month. Each answer cited to the speaker and the second.
Part 15
Launch Fast: 16 Questions Answered From the Starter Story Interview, With Timestamps
How a non-technical Amazon seller built a product research tool in 48 hours, traded equity to a coaching company for its audience, and reached a self-reported $21,800 in MRR in 90 days. Each answer cited to the speaker and the second.
Part 16
Postiz: 12 Questions Answered From the Starter Story Interview, With Timestamps
How an open-source social media scheduler pivoted to agents and went from a self-reported $17,000 to $143,000 in MRR in four months: the viral article, paid reposts, churn and advice, each answer cited to the speaker and the second.
Part 17
Postiz Open Source: 13 Questions Answered From the Starter Story Interview, With Timestamps
How an open-source social media scheduler reached a self-reported $17,000 in MRR: why developers who never pay still grow the brand, a five-step launch playbook, the tool bill and advice, each answer cited to the speaker and the second.
Part 18
Subscribr: 14 Questions Answered From the Starter Story Interview, With Timestamps
How a YouTube script writing tool pre-sold a self-reported $20,000 before it existed and now makes about $30,000 a month: the pre-sale math, the email sequence, costs and advice, each answer cited to the speaker and the second.
Part 19
Youform: 12 Questions Answered From the Starter Story Interview, With Timestamps
How a solo founder built a smaller, cheaper alternative to a market-leading form builder and reached a self-reported $11,000 in MRR: the find-the-gap method, a two-week MVP, freemium numbers and costs, each answer cited to the speaker and the second.
Part 20
AppAlchemy: 12 Questions Answered From the Starter Story Interview, With Timestamps
How a founder with under 100 followers grew an AI mobile app design tool to a self-reported $17,000 in MRR in four months using only Reddit: the five-step posting playbook, numbers, costs and advice, each answer cited to the speaker and the second.
Part 21
LocalRank: 12 Questions Answered From the Starter Story Interview, With Timestamps
How a local SEO tool launched at a self-reported $20,000 a month, mostly from a YouTube video with under 2,000 views, inside a portfolio of small businesses: numbers, the seven-step video playbook and advice, each answer cited to the speaker and the second.
Part 22
Angel Match: 15 Questions Answered From the Starter Story Interview, With Timestamps
How three simple database websites for founders and small businesses reached a self-reported $32,000 a month: the investor list that started it, programmatic SEO, prices, the start-over steps and advice, each answer cited to the speaker and the second.
Part 23
Excel Exercises: 15 Questions Answered From the Starter Story Interview, With Timestamps
How a hands-on spreadsheet practice site built on nights and weekends reached a self-reported $30,000 a month: a wordy landing page, paid ads, team deals and one price change, each answer cited to the speaker and the second.
Part 24
Career Hound: 15 Questions Answered From the Starter Story Interview, With Timestamps
How a job board with a hard paywall and no free plan reached a self-reported $25,000 a month through repeatable short-video formats and paid creators: numbers, prices, the content system and advice, each answer cited to the speaker and the second.
Part 25
TaskMagic: 14 Questions Answered From the Starter Story Interview, With Timestamps
How a browser automation tool with one employee reached a self-reported $3 million a year and a sale, using small side products that funnel paying users to the core one: the tentpole steps, pricing, the hard part of selling and advice, each answer cited to the speaker and the second.
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